Camaïeu: Celio takes over the brand, but not the customer base

Four years after the implementation of the GDPR, Camaïeu's customers have finally not seen their data go to the highest bidder.

Through Sophie Baqué. Published on 19 December 2022 à 10h28 - Update on 19 December 2022 à 10h36

The receiver of Camaïeu fashion retailer (placed in liquidation in late September 2022, with 500 stores) announced the sale of the brand, the domain name, the logos and the customer base (3.8 million customers) on 7 December.…