Chile. Victoria’s Secret increases sales with “Click & Collect”

Since the Covid-19 crisis, physical stores have played a central role in e-commerce and omnichannel. Based on this lesson, the lingerie brand use VTEX's technology to deploy “click & collect”, generating visitor traffic and additional sales in stores.

Through Sophie Baqué. Published on 01 August 2022 à 11h23 - Update on 21 October 2022 à 21h42

Background. In Chile, the Victoria’s Secret lingerie brand has 4 physical stores, all in Santiago. These are managed by a local partner, the Mexican group Axo. Since March 2021, the brand adopted the VTEX e-commerce suite for the Chilean market,…

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