Surveys / Studies
By Jean-Michel De Marchi and Aymeric Marolleau, edited on April 21, 2022 [Data] Panorama of the traffic on France’s largest e-commerce sites...
Article from Aymeric Marolleau and Sophie Baqué, published on May 6, 2022 In Q1 2022, Amazon‘s e-commerce sales declined for the first...
Russia’s invasion of Ukraine on February 24th 2022 led to geopolitical tensions and economic sanctions that continue to escalate. The pressure exerted by the European...
European retailers are redoubling ingenuity to ensure flexibility in the current context. According to Eurostat, the EU’s statistics agency, inflation in the...
Article written by Sara Chaouki, Aymeric Marolleau and Sophie Baqué According to Cetelem, with a quantitative survey of 15,800 people in November 2021...
According to the Department of Commerce, in the U.S.A., e-commerce accounted for 13.2% of total retail sales in 2021. This is lower...
Studies - March 2022
[Case Study] Mondelez uses retail media to win adult sales on Carrefour’s website
Article written by Luciana Uchôa Lefebvre and published in Mind Media on 22 March 2022 Context. As an effect of the Covid-19...
In early February 2022, Amazon published unaudited financial results, showing a clear sales slowdown. In 2021, Amazon’s net sales reached US$469.82 billion...
According to data provided by CBRE, shopping streets and shopping malls experienced different trajectories. For European high streets, rents fell by an...
Faced with increasingly choosy and unfaithful consumers, many looking for promotions while others are disappointed low level of rewards like points, kitty...
