Accueil » Jumia: Africa is now online ! Jumia: Africa is now online ! How can online retail become profitable in Africa ? Sophie Baqué met Juliet Anammah, C.E.O. of Jumia in Nigeria, to discuss her vision and strategy in this market of 185 million inhabitants. Through Sophie Baqué. Published on 23 October 2017 à 12h21 - Update on 21 October 2022 à 21h32 Resources This article is for subscribers only Already have an account? Log in You are not registered yet ? Sign up for a free trialfree for 1 month Online services : studies, analyses, databases and much more Daily Briefing : latest news digest Weekly letters Last name First name Email address Sophie Baqué Essentials Synthèse et historique de tous les contenus sur une thématique suivie en détails par la rédaction Les dernières publications Cashback: a successful sales option to relieve pressure on spending A year of crisis: Retailers' initiatives to cope with the purchasing power drop Analyzes Synthèse et historique de tous les contenus sur une thématique suivie en détails par la rédaction Les dernières publications [Analysis] Private label: What are the best practices of European retailers in 2023? How e-retail media technology companies are positioning themselves
