Accueil » Leroy Merlin Romania. “We will open a marketplace in 2023” Leroy Merlin Romania. “We will open a marketplace in 2023” Over 10 years, Leroy Merlin Romania moved from a low-price retail concept to an omnichannel company in which e-commerce plays a major role, both in terms of activity and profitability. What are the next steps? Mind Retail interviews Frédéric Lamy, General Manager. Through Sophie Baqué. Published on 07 January 2022 à 15h11 - Update on 10 February 2023 à 11h24 Resources Can you present Leroy Merlin Romania in a few figures? F.L.: It is a young company, created in 2011, which has just celebrated a 10th anniversary. I became the C.E.O. in 2014. We manage 19 D.I.Y. stores, from 10,000 to 12,000 sq.m GLA on average, like in Western Europe. 60% of stores are fully owned and 40% are leased. We also rent a 20,000 sq.m warehouse, operated by our partner Geodis. Leroy Merlin Romania has been profitable since 2017, and we are a good contributor within the ADEO group, with a turnover of €600 million in 2021 and a target of €1 billion in turnover by 2025. We sell 25,000 products to cover construction,… This article is for subscribers only Already have an account? Log in You are not registered yet ? Sign up for a free trialfree for 1 month Online services : studies, analyses, databases and much more Daily Briefing : latest news digest Weekly letters Last name First name Email address Sophie Baqué Essentials Synthèse et historique de tous les contenus sur une thématique suivie en détails par la rédaction Les dernières publications A year of crisis: Retailers' initiatives to cope with the purchasing power drop Guarantees and insurance: new drivers of conversion and customer satisfaction Analyzes Synthèse et historique de tous les contenus sur une thématique suivie en détails par la rédaction Les dernières publications Fashion: which second-hand models are the most profitable at retailers? Charging for returns: pure players follow the lead of omnichannel retailers
