Free Winnie Park, Forever 21: “In terms of sustainability, GenZ favours authenticity” Interviews The C.E.O. of Forever 21 was the guest at the latest FrenchFounders meeting in New York. After working at Levi Strauss and LVMH (DFS), and tasked with restructuring the PaperSource stationery group for 6 years, she took over the teen fashion retailer in January 2022, 2 years after the business filed for bankruptcy. She shares her vision with mind Retail on the importance of innovation to win back Generation Z.