“The CSR change is easier to make when you have good margins”

Nathalie Baudoin has been Marketing Director Europe at Patagonia for 12 years. She discusses the sustainable milestones set by the retailer, well before competitors

Through . Published on 15 June 2021 à 13h31 - Update on 15 June 2021 à 13h37

As the European Marketing Director for Patagonia over 12 years, how did the brand become a C.S.R. leader? 

Nathalie Baudoin: I left Patagonia in 2001 so that is the time I can talk about.…

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