Accueil » Urbanization reshapes Ikea’s strategy Urbanization reshapes Ikea’s strategy Through . Published on 23 December 2016 à 17h34 - Update on 10 May 2019 à 18h07 Resources Adapting to growing urban populations, the Ikea Group aims to locate stores in more central locations. In Copenhagen, Denmark, the Swedish furniture retailer is investing in a mixed-use scheme to include a retail store,…